Nalgene is the leading brand for durable water bottles in the United States and aims to strengthen its position in Europe. To support this growth, we work together on logistics, advertising and e-commerce optimization, helping the brand scale efficiently across multiple European markets.
Nalgene is globally known for its durable and reusable water bottles. The brand originated from laboratory equipment, where reliability and robustness were essential. These same qualities made the bottles popular among outdoor enthusiasts, athletes and travelers.
Today, Nalgene has become a well-established name in the outdoor and lifestyle market, with a strong community and a clear focus on sustainability and reusable solutions.
While Nalgene is a strong brand in the US, the company aims to accelerate its growth in Europe. The relatively low price point of water bottles means margins are limited, while orders often consist of many small individual shipments. This requires efficient logistics as well as high-performing campaigns to scale sustainably.
