Selling on Kruidvat

As an established name in the Benelux, Kruidvat reaches millions of consumers every day. Selling on Kruidvat means tapping into a marketplace with both reach and trust.

Strong brand, strong position in the Benelux

Kruidvat has been a fixture in Belgium and the Netherlands for years and is actively building out its marketplace. The combination of physical stores and online visibility drives both trust and reach. You land in front of a large audience that knows what it wants and actually buys. Selling on Kruidvat is a smart move, especially in categories like beauty, health and lifestyle.

Allegro

Why sell on Kruidvat?

Kruidvat offers an interesting alternative to large international marketplaces. The marketplace is still less saturated, which creates room for brands that want to stand out.

The focus on specific categories means your products land in front of a relevant audience with a clear interest in health, beauty and lifestyle.

Entry is selective, but brands that are the right fit can build visibility and traction quickly. With a well-thought-out approach to content, pricing and assortment, you get the most out of the platform.

This is how we help you scale.

Your entire marketplace performance through one consistent model, powered by data and centralized in Pulse.

1
Strategy
Clear direction on where to grow and how to win. Markets, products and priorities, defined by data.
2
Launch
Products go live where they perform. Optimized from day one. Built to convert.
3
Optimization
Every lever tracked in real time. What works scales. What doesn't, stops.
4
Advertising
Scale through targeted advertising and promotions, visualized in Pulse.
5
Logistics
Inventory flows. Orders ship. Returns handled. Directly from our warehouse.
6
Customer service
Questions answered. Reviews managed. Consistent, fast and reliable.
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Distrilink Pulse,
one source of truth.

Pulse is the backbone of your performance. All data and insights come together here, continuously monitored and automatically optimized.

Why brands choose us

No internal overhead
Marketplaces demand time, expertise and constant attention. We take that off your plate so you don't have to scale up internally.
No loose ends
Working with multiple partners means losing overview and speed. We bring everything together in one approach.
No missed opportunities
Traffic, conversion, pricing and availability. Pulse monitors every factor in real-time.
No logistic limits
Our own warehouse runs without inventory caps or product type restrictions. Flexible in volume, category and delivery time.
No surprises
You see what's happening as it happens. Everything stays clear and under control.
No cure, no pay
When your revenue grows, our partnership grows. Our incentives are always aligned.
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The team behind the scenes

Let's grow your brand. We know how.

We'll take a look at where you are today and figure out the next move together. Fill out the form or book a meeting directly.