Selling on Zalando

Being present where millions of consumers search for and find their next outfit? That's Zalando. A marketplace where inspiration and purchase come together seamlessly.

Europe's leading fashion marketplace

Zalando is Europe's largest online fashion marketplace and the place where fashion truly lives. From established brands to emerging labels, everything here revolves around style, experience and discovery.

With tens of millions of customers across more than 25 countries, Zalando is the starting point of the fashion journey for many consumers. Selling on Zalando means being visible at the exact moment inspiration meets purchase.

Some interesting stats

+50 million
active customers
+€14 billion
in annual revenue
5 orders per active
consumer yearly
Allegro

Why sell on Zalando?

Zalando gives you access to a large and high-purchasing-power audience, but it plays in a different league than traditional marketplaces. Here it's not just about selling. It's about brand experience.

The bar is higher: strong branding, quality content and a clear positioning are essential to stand out. But brands that get it right gain access to an audience that chooses deliberately and is ready to buy.

With flexible models like wholesale and marketplace, you can grow strategically at your own pace.

This is how we help you scale.

Your entire marketplace performance through one consistent model, powered by data and centralized in Pulse.

1
Strategy
Clear direction on where to grow and how to win. Markets, products and priorities, defined by data.
2
Launch
Products go live where they perform. Optimized from day one. Built to convert.
3
Optimization
Every lever tracked in real time. What works scales. What doesn't, stops.
4
Advertising
Scale through targeted advertising and promotions, visualized in Pulse.
5
Logistics
Inventory flows. Orders ship. Returns handled. Directly from our warehouse.
6
Customer service
Questions answered. Reviews managed. Consistent, fast and reliable.
Laptop with three product pages of Ecover
Distrilink Pulse,
one source of truth.

Pulse is the backbone of your performance. All data and insights come together here, continuously monitored and automatically optimized.

Why brands choose us

No internal overhead
Marketplaces demand time, expertise and constant attention. We take that off your plate so you don't have to scale up internally.
No loose ends
Working with multiple partners means losing overview and speed. We bring everything together in one approach.
No missed opportunities
Traffic, conversion, pricing and availability. Pulse monitors every factor in real-time.
No logistic limits
Our own warehouse runs without inventory caps or product type restrictions. Flexible in volume, category and delivery time.
No surprises
You see what's happening as it happens. Everything stays clear and under control.
No cure, no pay
When your revenue grows, our partnership grows. Our incentives are always aligned.
Laptop with three product pages of Ecover

The team behind the scenes

Let's grow your brand. We know how.

We'll take a look at where you are today and figure out the next move together. Fill out the form or book a meeting directly.